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Growth Marketing Agency for the Financial Sector

Growth measured in deposits, loans disbursed and active customers. Not in clicks.

We deliver the right message to the right person, at the right moment and at the best cost.

Talk to an expert See success stories
  • Boomit One AI
  • Content Lab
  • Paid Media Lab
  • Data Lab

Data LabFirst deposit event connected via Conversion API

Continuous improvement loop around the Boomit isotype: Data Lab, Boomit One AI, Content Lab and Paid Media Lab iterate on every turn. With the same investment, customers per 1,000 clicks go from 51 to 125 in 18 months and CPA drops from USD 35.00 to USD 14.28.

Boomit clients in the financial sector: dLocal, TraderPal, Banpaís, Peigo, albo, Takenos, AstroPay, Grupo Promerica, Kash, Monific, BAC Credomatic, Taptap Send, Cococel

dLocalTraderPalBanpaísPeigoalboTakenosAstroPayGrupo PromericaKashMonificBAC CredomaticTaptap SendCococel
+10.000.000

qualified users generated for our clients in the last year

+80.000.000

in-app transactions in the last 12 months

+40

active countries with growth and advertising strategies

Boomit certifications and partners

Certifications
  • Google Partner Premier 2026
  • TikTokTTCX Partners
  • Meta Blueprint
  • HubSpotCertified
Partners
  • SingularAttribution partner
  • Customer.ioCRM partner

Growth marketing services for fintechs and banks, on three fronts.

Measurement, user quality and scale: the three engines we activate in financial companies.

Talk to an expert

We upgrade your measurement infrastructure.

We add data engineering, statistics and machine learning to your marketing team, so the platforms learn from real customers, not from installs or sign-ups.

Explore our web analytics service
What we build
MarTech architectureSignal engineeringServer-side and Conversion APIMMP and attributionDashboards in Boomit One

Technology partners: Singular and Customer.io.
Certified in AppsFlyer, Singular, Google Analytics 4, Google Cloud and AWS.

The customer's life, stage by stage
ClicksPixel
118.432
InstallsMMP
21.340
Sign-upServer-side
9.870
KYC approvedCore banking
5.412
First depositCore banking
3.118
Active customerCRM
2.207
Recurring useCRM and product
1.640
Today you measure
up to here
What Boomit addsTraceability across the entire customer lifetime
And the platforms learn from
installscustomers who deposit and come back

We cut drop-off by raising user quality.

We optimize for value events like KYC approved, first deposit and recurring use. That brings users who become customers and stay.

What we do
Optimization for value eventsLTV audiencesCreatives tested for qualityFraud and junk traffic filter
Before
Active at 90 days, out of every 100 users12

CAC USD 41KYC approved 48%

With Boomit
Active at 90 days, out of every 100 users31

CAC USD 23KYC approved 71%

Drag the divider. Illustrative data.

We break through the “plateau” by generating real incrementality.

Tweaking the ad structure is not enough: we also change how you communicate. More creatives, new angles, diversified channels and incrementality models, so every extra dollar brings new customers.

What we do
Volume and new creative anglesAdvertising policies for financeAccount structures that scaleChannel diversificationIncrementality models
New customers per month7.430today: 6,120
Next customer CACUSD 24today: USD 61
+2.075incremental customers

Illustrative response curve model.

Advertising and content specialized in finance, in every format.

We speak your customer's language: trust, regulation and clear benefits. We produce every kind of content, from motion graphics to UGC, creators and AI, and the data tells us which message to scale.

  • Motion graphics

    Your product, explained in seconds.

  • Static ads

    Clear messages for feed, stories and display.

  • UGC

    Real customers sharing their experience.

  • Creators

    Partnerships with finance and lifestyle voices.

  • AI content

    Variants at scale, with brand control.

Results-driven advertising on

  • Meta
  • Google
  • TikTok
  • Apple Search Ads
  • Programmatic and CTV

Every piece is measured in customers, not likes.

Want finance-specialized content that turns into customers?

Talk to an expert

Growth marketing for banks and fintechs, specialized by product.

Each product has its own value events, user and tactics.

Talk about my product
Journey and value eventsOptimization zone

Growth for wallets and payments

  1. Download
  2. Sign-up
  3. KYC approved
  4. First funding
  5. First payment or transfer
  6. Weekly use

Optimization zone: First funding to first payment or transfer. First funding only in early stages; the goal is real usage.

We look for

People who get paid, pay and send money often.

Key tactics
  • Optimization for first payment or transfer
  • Activation incentives
  • CRM reactivation

Stop reporting campaigns launched. Start reporting customers won.

A campaign report shows impressions, clicks and CTR. A business report answers the board's question: how many accounts were opened, how many customers made their first deposit, how much credit was disbursed and what each active customer cost.

The board's question

How many new customers did marketing bring in this month?

No answer. The report ends at the click.

3,870 customers with a first deposit, at USD 18.40 each.

Monthly reportSeptember 2026
  • Impressions4.218.930+12 %
  • Clicks118.432+8 %
  • CTR2,81 %
  • CPMUSD 3.10
  • Accounts opened6.214+18 %
  • Customers with first deposit3.870+22 %
  • Loans disbursedUSD 1.24 M
  • CAC per active customerUSD 18.40−9 %

Same budget, same campaigns. Illustrative data.

Want to see your campaigns measured in deposits, loans and active customers?

Talk to an expert

A financial growth marketing team, with data science at the center.

Three Labs specialized in finance, connected by Growth Lab and Boomit One.

Data Lab

Every customer, attributed to their ad and channel.

Growth Lab

Models and Boomit One

Latest customer
Creative A · Meta

Content Lab

Motion, static ads, UGC, creators and AI.

Paid Media Lab

Results-driven advertising: the budget follows the customers.

Gets more budget

Goodbye to gut-feeling marketing.

Every decision we used to make by instinct, we now make with data.

Decide with data
  1. Technology

    We launch and see what happens.

    Tracking, signals and automations ready before you invest.

  2. Data science

    Last month went fine.

    LTV models by cohort and by channel.

  3. Results

    We deliver 20 posts a month.

    3,870 customers with a first deposit this month.

  4. Artificial intelligence

    Let's raise the budget on Meta.

    Boomit One AI projects the result 4 weeks out.

  5. Measurement

    I think this ad works.

    Creative A: CAC of USD 14.20 on 9,870 sign-ups.

  6. Financial specialization

    Let's talk like any other brand.

    Messages that build trust and comply with regulation.

We support you at every phase of your fintech.

Launching, expanding and consolidating a fintech are different challenges. Each phase calls for its own digital strategy and specific capabilities.

Launch

Find traction and the first customers who deposit, with measurement done right from day one.

Tracking and attributionChannel and creative testsTrust-building messages
We measure cost per account opened, % of KYC approved and first deposit.

Expansion

Scale into new countries and segments without acquisition cost spiking.

Channel mix by countryAI-localized contentBudget that follows performance
We measure CAC by country, days to first deposit and active customers by channel.

Maturity

Grow on top of the customer base: retain, reactivate and sell more products.

LTV modelsCRM and owned mediaIncrementality measurement
We measure LTV, monthly active customers and incremental ROAS.

From the first meeting to a team at work, in 3 weeks.

  1. Business analysis

    Model, competition and opportunity.

  2. Potential

    How much business is left to capture.

  3. Growth plan

    Shared goals and risks.

  4. Tech stack

    Platforms integrated with Boomit One.

  5. Assigned team

    Dedicated data, content and paid media.

We work alongside your in-house team or on our own. Pricing follows your results.

Start the analysis

Local knowledge in more than 40 countries.

We ran fintech and banking campaigns across the Americas, Europe, Asia, Africa and Oceania. That track record gives us concrete knowledge of the financial industry in each market.

Grow in my market
  • Germany
  • Argentina
  • Australia
  • Bolivia
  • Brazil
  • Canada
  • Chile
  • Colombia
  • Costa Rica
  • Ecuador
  • Egypt
  • Spain
  • United States
  • Honduras
  • India
  • Japan
  • Mexico
  • Nigeria
  • Panama
  • Paraguay
  • Peru
  • Poland
  • United Kingdom
  • Dominican Republic
  • Uruguay
Some of the markets where we ran campaigns. Tap or hover over a dot to see the country.

Media and benchmarks

Which platforms work in each country and what the acquisition and business benchmarks are.

Platforms by countryCAC and cost per eventActivation and LTV

Culture and competition

How each audience decides and whom it trusts, and who competes in each segment.

Cultural codesCompetitive map by segment

Ecosystem and regulation

Banks, payment providers and local partners, financial regulation and advertising policies in each country.

Local financial ecosystemRegulationAdvertising policies
A study by Boomit and ThinkUp

Innovation Playbook Banca Digital 2026-27

Interviews with more than 40 banking and fintech leaders and a survey of 60 executives in 15 countries. The growth, technology and profitability priorities of the financial sector.

Download the Playbook Supported by AWS customer.io
Tapa del Innovation Playbook Banca Digital 2026-27

How many customers did your marketing bring in this month?

Tell us what you want to grow. A growth marketing specialist for finance will get back to you.

  1. We review your caseA growth marketing specialist for banks and fintechs reviews what you tell us.
  2. We talkWe learn your product, your metrics and the goal you want to reach.
  3. We kick offFrom the first meeting to a team at work, in 3 weeks.

Let's talk about your growth

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