million users
in advertising inventory audiences
Maximizing the potential of advertising on Netflix
Boost your brand awareness
in premium and high-recall spaces.
The benefits you get with our
advertising service on Netflix
The benefits you get with our
advertising service on Netflix
Your brand in a premium space
By investing in advertising on Netflix, you will be linking your brand to a premium space. With an audience with a validated online purchasing capacity and a medium to high technological profile.
An excellent complement to your digital strategy
Netflix is an advertising space that complements in an excellent way the communication strategies in Social Media or Display. As an immersive and entertaining channel, your advertising content will be perceived in a new way.
Infinite possibilities at the audience level
Take advantage of Netflix’s unique capabilities to segment your audience by profiling the series or movies they like the most. Associate your brand with the streaming content that best fits its image.
The potential of Netflix
+45
12
active markets
with advertising inventory on Netflix
+100
audience categories
by content consumption profiles
Learn about Boomit's capabilities for
Netflix advertising and more.
One partner, all the capabilities for your advertising strategy
Digital advertising
and Programmatic
- Connected TV: Netflix Ads, Amazon Prime, Pluto TV, Samsung TV, Roku.
- Social: TikTok Ads, Meta, Twitter, Pinterest, LinkedIn.
- Search: Apple Search Ads, Google Search, Bing Search.
- Programmatic: Google DV360, Xandr, SDK Networks.
- DOOH (Digital advertising on public roads): High Size, medium, small billboards, Cinemas, screens in transport (Taxi, Bus, Train).
Digital content
for Netflix
- Audiovisual production: UGC style content for advertising
- Graphic design: High performance statics.
- 2D Animation: Conversion-oriented animated videos
- Automation: Content creation with AI.
Data Tracking and Analytics
- Boomit One Analytics: Centralized system for the measurement and attribution of all your App campaigns.
- Data Science: Specialists in Cloud, BI and Software Development, create automated reporting solutions.
- Business Intelligence: Lifetime Value Models, RoAS, among other BI solutions.
- Integrations: Selection and configuration of third-party tracking and measurement platforms: MMP’s, Appsflyer, Singular, Adjust, Adobe Analytics, Google Analytics, MixPanel, Segment…
Digital advertising
and Programmatic
- Connected TV: Netflix Ads, Amazon Prime, Pluto TV, Samsung TV, Roku.
- Social: TikTok Ads, Meta, Twitter, Pinterest, LinkedIn.
- Search: Apple Search Ads, Google Search, Bing Search.
- Programmatic: Google DV360, Xandr, SDK Networks.
- DOOH (Digital advertising on public roads): High Size, medium, small billboards, Cinemas, screens in transport (Taxi, Bus, Train).
Data Tracking and Analytics
- Boomit One Analytics: Centralized system for the measurement and attribution of all your App campaigns.
- Data Science: Specialists in Cloud, BI and Software Development, create automated reporting solutions.
- Business Intelligence: Lifetime Value Models, RoAS, among other BI solutions.
- Integrations: Selection and configuration of third-party tracking and measurement platforms: MMP’s, Appsflyer, Singular, Adjust, Adobe Analytics, Google Analytics, MixPanel, Segment…
Digital content
for Netflix
- Audiovisual production: UGC style content for advertising
- Graphic design: High performance statics.
- 2D Animation: Conversion-oriented animated videos
- Automation: Content creation with AI.
Who already trusts us?
Technical characteristics of advertising on Netflix
Netflix Ads and its variables
- Presence in 12 countries: Australia, Brazil, Canada, France, Germany, Italy, Japan, Korea, Mexico, Spain, UK and US.
- Pre-roll and Mid-roll format , non-skippable.
- Segmentation by geographic area, content consumption profile, gender and age.
- Possibility to advertise exclusively within certain series and movies, as well as the possibility to pay for being the first ad view of the user on that day.
- Possibility of blocking unwanted content categories.
Netflix advertising agency services
Paid Social
- TikTok Ads
- Facebook Ads
- Reddit Ads
- X Ads
- Twitch Ads
Paid Streaming
- Prime Video, HBO, Samsung
- Pluto Tv, Netflix
- Purchase by CPC
- Purchase by CPM
- Purchase by display
Programmatic Advertising
- Display
- Video
- Rich Media
- DOOH
- Audio
Take advantage of advertising innovation on Netflix.
For years we have been innovating in advertising, becoming a reference in technology.
Netflix has been no exception, presenting a unique opportunity to associate your brand with a high-value space such as the one represented by this platform.
As an ad agency for Netflix, our duty is to certify ourselves and advise our clients to maximize the impact of their investment.
From content creation to measuring results, Boomit provides a comprehensive Netflix advertising agency service.
Learn more about Advertising on Netflix
You need to have quality content in any of the video formats that the platform allows, starting from 15 seconds and up. Additionally, you will need an expert team in programmatic advertising implementation, as it is currently the only way to access this space.
Netflix provides formats of 15, 20 and 30 seconds in length. Each of these three formats has a different cost per view (CPMV). They are non-skippable videos, meaning that they will end without the audience being able to skip them. Anyway, since Netflix is a very new technology, these features are constantly evolving. Contact us and we will help you to know all the features of this advertising technology.
Netflix Ads currently has agreements with Google DV360 and Microsoft Invest (ex Xandr). The conditions are the same. Only some technical aspects of reporting and measurement will vary.
Being a Connected TV / Streaming type of inventory on a large screen, there are major attribution challenges. However, you will be able to measure important KPI's such as number of plays, reach, frequency, and even conversions as soon as Netflix enables the use of QR codes.
